Pacific Legal Group SEO
Pacific Legal Group, a boutique law firm specializing in business law, was struggling to compete with larger firms in their area. Their website was receiving minimal organic traffic, and they were relying heavily on referrals and paid advertising for new client acquisition.
CLIENT
Pacific Legal Group
DURATION
Ongoing (Initial 6-month campaign)
SERVICES
The Challenge
The client needed to establish a stronger online presence to compete with larger law firms that dominated search results. Their existing website had poor technical SEO foundations and lacked the content depth needed to rank for valuable legal search terms.
Our Solution
CJ8Designs implemented a comprehensive SEO strategy focused on positioning the firm as industry experts in specific business law niches. We restructured their website architecture, developed practice area content hubs, and created attorney-authored thought leadership content targeting specific legal challenges faced by local businesses.
The Results
- 315% increase in organic search traffic within 6 months
- First page rankings for 27 target keywords related to business law services
- 78% increase in qualified lead generation through organic search
- 42% reduction in cost per acquisition compared to paid advertising
- Featured snippets secured for 5 high-value informational queries
The SEO results CJ8Designs delivered exceeded our expectations. We're now competing effectively with firms much larger than ours, and our client acquisition costs have dropped significantly. The quality of leads coming through organic search is exceptional.
James Wilson, Esq.
Managing Partner, Pacific Legal Group
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